Innovation in Marketing

Innovation has become a business priority in an age where opportunities for growth are limited by saturated markets and homogenous products.

Traditional thinking no longer adds significant value, but how do you push your team beyond those boundaries? With the goal of invigorating thinking in marketing in South Africa, the UCT Unilever Institute is making a short documentary film to showcase some examples of innovation in marketing in SA. Due for release in March/April 2015, this will be available to members of the Institute.

We will also host a one-day Innovation Masterclass for Marketers in July with international speakers and take-aways to help shift your team into a dynamic new space. (more info here ….)