AFRICAN LIONS
Groundbreaking seminar on themiddle class in Sub-Saharan Africa

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UCT CAMPUS
Academically SupportedKnowledge & Insights for Business
MARKETING
Addressingstrategic marketing issues

We are a market research institute,
based at the University of Cape Town, who develops and shares cutting-edge, trend-based strategic insights into the South African consumer market.

At the heart of consumer decision-making are the needs, wants and desires that come from…

Landscape is a report which aims to identify and track key trends in the South African…

Is your brand connecting with the mass market? The Majority Report (2012) found a clear…

Groundbreaking seminar on themiddle class in Sub-Saharan Africa